The 69th Filmfare Awards to be held in Gujarat for the first time will promote Gujarat as a film destination state in the country. An MoU was signed by the state government in Gandhinagar for organizing the 69th Filmfare Awards. Film industries have been attracted to Gujarat after the Cinematic Tourism Policy announced by the state government in 2022. The organization of this Filmfare Award-2024 will prove to be another milestone.

Film makers and industry professionals will visit Gujarat

On this occasion, Chief Minister Bhupendra Patel said that Filmfare Award is one of the most prestigious awards in Indian cinema. Holding such a prestigious award ceremony in the state would attract a large number of celebrities, filmmakers and industry professionals to Gujarat. This influx of visitors will give a boost to tourism, hotel booking and other activities in the state and generate employment besides boosting the local economy. The holding of the Filmfare Awards will facilitate cultural exchange between the Indian film industry and the local culture of Gujarat.

Film production and investment will increase in the state

The Chief Minister said that artistes and filmmakers from Gujarat would get an opportunity to interact and exchange ideas with professionals from the Indian film industry and learn about new trends, technology and techniques in film making. This would give Gujarat significant exposure and publicity as a potential film location. The event will showcase the state’s natural beauty, cultural heritage and infrastructure, attracting filmmakers to use Gujarat as a backdrop for future film projects. This will increase film production and investment in the state.

Employment will also be created in various sectors

The film and entertainment industry creates innumerable opportunities for direct and indirect employment. The organization of Filmfare Awards 2024 in Gujarat will also generate employment in various sectors like event management, hospitality, transportation, security. The event will serve as a platform to showcase the diverse tourist attractions of Gujarat to national and international audiences. Gujarat has rich tourist places like White Rann of Kutch, Sabarmati Ashram and Dwarka to Gir Forest National Park, Statue of Unity. The Filmfare Awards will highlight these places. Which will encourage tourists from home and abroad to explore more.